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This intermediate category management case study is for individuals looking to enhance their learning experience (recommended to be completed as a supplement to our Intermediate / CPCM program) with a "real life" application of the acquired knowledge
Participants learn many different techniques used to assess retailer pricing
The implications of these changes on category management work
3-months Access to the Online Training and Resource Center via Desktop
Category Roles Select Option:Training Course Package $79 evaluaciones comparativasCourse Overview This course gives an understanding of the importance of the category roles based on the purpose of the category for a specific retailer. Participants learn how assigning a category role to each category allows retailers to strategically lay out their stores and help with tactical decision making through pricing, promotion, placement and product availability. Learning Objectives Explain how "category roles" fit into the category
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